World Dairy Diary

Soccer Star Has Got Milk

Here’s a new MilkPep “Got Milk” campaign poster with Freddy Adu, soccer star.

The ad copy reads, “Kick into gear. Get noticed. On and off the field. The protein in milk helps build muscle, and some studies suggest teens who choose it tend to be leaner. Staying active, eating right, and drinking 3 glasses a day of lowfat or fat free milk helps you look great. Score one for milk.” The ad debuts in the July 4th issue of Sports Illustrated.