Posted: August 3, 2012
Yoplait Simplait is a new yogurt with just six ingredients.
“Consumers are continually looking for new and different ways to enjoy the refreshing goodness of yogurt,” Yoplait Simplait associate marketing manager Rachel Ringel said. “There has been an increasing demand for simpler ingredient lists, but one thing remains constant — taste is the most important.”
Yoplait Simplait will be available nationwide this month in four flavors — strawberry, vanilla, peach and blackberry — and has a suggested retail price of 90 cents per single-serve cup.
Source: Drug Store News