World Dairy Diary

Joint ABI/ADPI Annual Meeting to be held in Chicago

The 2014 Annual Conference of the American Butter Institute & the American Dairy Products Institute will be held April 27-April 29, 2014, at the Hyatt Regency Chicago. The 2014 Conference promises to be truly educational and informative, and will feature two days of speakers and programs on various industry topics. As in the past few years, record attendance is expected.

“This meeting is a great opportunity for not only networking and interacting with industry leaders, but it also presents a great venue to meet with customers. The dairy industry’s landscape has changed considerably, not just domestically but internationally, and the sessions presented at the meeting provide attendees insight into how to prepare for these changes,” said David Riemersma, President of Butterball Farms, who also serves as President of ABI.

The meeting will kick off Sunday evening with two keynote speakers. First will be Anthony Morgan, former wide receiver who played six seasons in the NFL, first for the Chicago Bears (1991–1993) and then the Green Bay Packers (1993–1996). Second, we will welcome Otis Wilson, a former linebacker for the Chicago Bears and the Los Angeles Raiders. Mr. Wilson won a Super Bowl as a member of the 1985 Chicago Bears team where he was a featured soloist of the “Shuffling Crew” in the video The Super Bowl Shuffle in 1985. Both Morgan and Wilson work to spread the message about Fuel Up to Play 60 campaign. NFL PLAY 60 is the league’s youth health and fitness campaign.

Monday’s session will begin with opening remarks by Craig Alexander, President, ADPI and David Riemersma, President, ABI. Mary Ledman, Tim Hunt and Jon Davis will lead a panel discussion on the industry’s current market conditions and outlook. Next will be a panel discussion and review of the Food Safety Modernization Act (FSMA), which was passed by Congress on December 21, 2010 to ensure food supply by shifting the focus of federal regulators from responding to contamination, to preventing it. Hear from leading speakers who will provide an update on proposed rules on FSMA and their impact on the dairy industry.

The 2014 ADPI Award of Merit recipient was announced last week by Dave Thomas, Executive Director, ADPI. Mr. Thomas noted that the ADPI Board is pleased to announce that Jerry Kozak, who served as ABI Executive Director for over 22 years, and recently retired President and CEO of the National Milk Producers Federation, has been selected as this year’s recipient of the ADPI Award of Merit. The award luncheon will be held on Monday, April 28th.

After 20 years of use in the U.S. market, genetically-modified foods continue to generate controversy, at least among certain segments of both consumers and food marketers. More states are expected to consider laws mandating the labeling of foods with GMOs, even as food marketers are working to create a voluntary labeling system. A panel discussion of stakeholders from across the value chain will discuss GMO use, and the stakes for the dairy industry. That panel will be followed by a session on Dairy Risk Management, where attendees will hear about the new rules and regulations from the CFTC mandated by Dodd-Frank.

Tuesday’s program begins with a morning breakfast with Ross Christieson, U.S. Dairy Export Council, who will present opportunities and challenges for dairy ingredient sales in the Middle East and North Africa. This will be followed by a CEO Panel on the challenges and opportunities in the dairy ingredient sector.

The Industry Luncheon will feature Paul Grave, managing director of GlobalDairyTrade (GDT). Separate Board of Directors meetings for ADPI and ABI, as well as several committee meetings, will be held during the afternoons on both Monday and Tuesday.

The complimentary social hours held each afternoon in the exhibit hall and the sizeable receptions held on Monday and Tuesday evenings will provide abundant opportunities to network with over 750 senior-level dairy executives, including manufacturers, marketers, suppliers, distributors and brokers of manufactured dairy products. Tuesday’s reception will also allow attendees to taste test a variety of world championship cheeses.

CWT Assists with 3.6 Million lbs in Dairy Export Sales

CWTCooperatives Working Together (CWT) has accepted 15 requests for export assistance from Dairy Farmers of America, Foremost Farms USA, Maryland & Virginia Milk Producers Cooperative Association, Michigan Milk Producers Association and Tillamook County Creamery Association to sell 2.094 million pounds of Cheddar cheese, 1.185 million pounds of 82% butter and 308,647 pounds of whole milk powder to customers in Africa, Asia, Central America, the Middle East and North Africa. The product will be delivered March through August 2014.

Year-to-date, CWT has assisted member cooperatives in selling 29.299 million pounds of cheese, 15.495 million pounds of butter and 2.881 million pounds of whole milk powder to 21 countries on five continents. These sales are the equivalent of 619.5 million pounds of milk on a milkfat basis.

In the long-term, assisting CWT members through the Export Assistance program helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the U.S. farm milk that produces them in rapidly growing world dairy markets. This, in turn, positively impacts U.S. dairy farmers by strengthening and maintaining the value of dairy products that directly impact their milk price.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

CWT Assists in 3.9 Million lbs of Cheese & Butter

CWTCooperatives Working Together (CWT) has accepted 11 requests for export assistance from Foremost Farms USA, Maryland & Virginia Milk Producers Cooperative Association, Northwest Dairy Association (Darigold) and Tillamook County Creamery Association to sell 782,641 pounds of Cheddar cheese and 3.142 million pounds of 82% butter to customers in Asia, Central America, Europe, the Middle East and North Africa. The product will be delivered in March through June 2014.

Year-to-date, CWT has assisted member cooperatives in selling 26.072 million pounds of cheese, 10.418 million pounds of butter and 698,865 pounds of whole milk powder to 19 countries on four continents. These sales are the equivalent of 475.3 million pounds of milk on a milkfat basis.

In the long-term, assisting CWT members through the Export Assistance program helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the U.S. farm milk that produces them. This, in turn, positively impacts U.S. dairy farmers by strengthening and maintaining the value of dairy products that directly impacts their milk price.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

CWT Assists with 5.8 Million lbs. of Cheese & Butter Sales

logo_cwt.gifCooperatives Working Together (CWT) has accepted 23 requests for export assistance from Dairy Farmers of America, Foremost Farms USA, Land O’Lakes, and Tillamook County Creamery Association to sell 4.791 million pounds of Cheddar, Gouda and Monterey Jack cheese, and 1.032 million pounds of 82% butter to customers in Asia, the Middle East, North Africa and South Pacific. The product will be delivered in February through June 2014.

Year-to-date, CWT has assisted member cooperatives in selling 25.329 million pounds of cheese, 7.276 million pounds of butter and 698,865 pounds of whole milk powder to 19 countries on four continents. These sales are the equivalent of 397.8 million pounds of milk on a milkfat basis.

Assisting CWT members through the Export Assistance program, in the long-term, helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the U.S. farm milk that produces them. This, in turn, positively impacts U.S. dairy farmers by strengthening and maintaining the value of dairy products that directly impact their milk price.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

CWT Assists with Dairy Export Sales

CWTCooperatives Working Together (CWT) has accepted 26 requests for export assistance from Bongards Creameries, Dairy Farmers of America, Land O’Lakes, Maryland & Virginia Milk Producers Cooperative Association, Michigan Milk Producers Association, Northwest Dairy Association and Tillamook County Creamery Association to sell 4.006 million pounds (1,817 metric tons) of Cheddar, Gouda and Monterey Jack cheese, 1.645 million pounds (746 metric tons) of 82% butter and 180,779 pounds (82 metric tons) of whole milk powder to customers in Asia, Europe, the Middle East and North Africa. The product will be delivered in February through June 2014.

Year-to-date, CWT has assisted member cooperatives in selling 16.389 million pounds of cheese, 5.396 million pounds of butter and 698,865 pounds of whole milk powder to 18 countries on four continents. These sales are the equivalent of 272.9 million pounds of milk on a milkfat basis.

In the long-term, assisting CWT members through the Export Assistance program helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the U.S. farm milk that produces them. This, in turn, positively impacts U.S. dairy farmers by strengthening and maintaining the value of dairy products that directly impact their milk price.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

The Cooperatives Working Together (CWT) Export Assistance program is funded by voluntary contributions from dairy cooperatives and individual dairy farmers. The money raised by their investment is being used to strengthen and stabilize the dairy farmers’ milk prices and margins. For more information about CWT, visit www.cwt.coop.

CWT Assists with Cheese and Butter Export Sales

CWTCooperatives Working Together (CWT) has accepted 13 requests for export assistance from Land O’Lakes, Maryland Virginia Milk Producers Cooperative Association, Michigan Milk Producers Association and Northwest Dairy Association (Darigold) to sell 2.028 million pounds of Cheddar, Gouda and Monterey Jack cheese and 2.457 million pounds of butter to customers in Asia, Europe, the Middle East and North Africa. The product will be delivered in January through June 2014.

Year-to-date, CWT has assisted member cooperatives in selling 2.736 million pounds of cheese and 2.989 million pounds of butter to seven countries on three continents. These sales are the equivalent of 97.6 million pounds of milk on a milkfat basis.

Assisting CWT members through the Export Assistance program positively impacts producer milk prices in the short-term by helping to maintain inventories of cheese and butter at desirable levels. In the long-term, CWT’s Export Assistance program helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the farm milk that produces them.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

The CWT Export Assistance program is funded by voluntary contributions from dairy cooperatives and individual dairy farmers. The money raised by their investment is being used to strengthen and stabilize the dairy farmers’ milk prices and margins. For more information about CWT, visit CWT.coop.

Butter Consumption is Up

American-Butter-Institute-websiteThe American Butter Institute (ABI) has unveiled a new logo for the association and announced that U.S. butter consumption is at its highest level in 40 years.

Anuja Miner, the Executive Director of ABI, attributed the increase in part to a shift in consumer preferences away from highly processed foods, artificial ingredients and trans fats derived from partially hydrogenated vegetable oils. Recently, the U.S. Food and Drug Administration began the process of banning trans fats from the American food supply.

“Margarine and other spreads are no longer viewed as healthier alternatives,” she noted, consumers are demanding more pure and natural products. Since 2002, Americans increased their butter intake by 25 percent. In 2012, per capita consumption reached 5.6 pounds a year, up from a low point of 4.1 pounds in 1997.

Source: American Butter Institute

1,000 lb. Butter Sculpture Unveiled

2014 Butter SculptureCheck out the 2014 Pa. Farm Show Butter Sculpture! What an amazing creation!

A sculpture made from nearly 1,000 pounds of butter was unveiled today at the Pennsylvania Farm Show, celebrating the 60th anniversary of the show’s iconic milkshake served by the Pennsylvania Dairymen’s Association.

The sculpture, sponsored by Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program, takes its cue from the number one song in 1954, “Shake, Rattle and Roll” and features a family enjoying a delicious milkshake while watching a cow couple “shake.”

Agriculture Secretary George Greig unveiled the sculpture along with Berks County dairy farmer and president of the Pennsylvania Dairymen’s Association Lolly Lesher, Pennsylvania Dairymen’s Association Executive Director Dave Smith, Pennsylvania State Dairy Princess Lu-Anne Antisdel and sculptor Jim Victor.

The Pennsylvania Dairymen’s Association, together with the Valley Grange #1360 from Lewisberry, serves 140,000 of the vanilla, chocolate and mixed milkshakes each year in the show’s famous Food Court and Food Court Annex. Proceeds benefit scholarships, youth programs and agricultural education programs across the state.

Crafted by Jim Victor of Conshohocken, Montgomery County, the butter sculpture creation begins in mid-December and is finished in time for the Farm Show. Victor also creates sculptures using chocolate and cheese.

At the close of the show, the butter, donated by Land O’ Lakes in Carlisle, Cumberland County, will be given to a Juniata County dairy farm. The butter will be put through a digester and converted to about 65 kilowatt hours of electricity to help operate the farm.


Source: Mid-Atlantic Dairy Association

Miner to Lead American Butter Institute

ABI american butterCongratulations to Anuja Miner, who has been named executive director of the American Butter Institute (ABI), a trade association for butter manufacturers and distributors. Miner has served as the association’s program administrator since 1995.

“These are exciting days for the ABI. The institute will thrive under Anuja’s leadership. We look forward to working with her to implement the institute’s strategic plan,” said ABI Board President David Riemersma of Butterball Farms. “Her experience and knowledge of Washington and the dairy industry make her the ideal choice to lead our association.”

Former ABI Executive Director Jerry Kozak is retiring at the end of 2013.

Miner also serves as vice president of member services for the National Milk Producers Federation and previously worked for the International Dairy Food Association. A resident of Alexandria, Virginia, she has a B.A. in business administration from the University of Michigan.

Source: The American Butter Institute (ABI)

Butter Cow Secruity T-Shirts Sell Out

butter-cow-securityshirtA few weeks ago, the Iowa State Fair butter cow was vandalized by a group of animal rights activists. Fans of the butter cow have taken action and are donning “Butter Cow Security” t-shirts!

According to WOI-TV, the bright yellow “Butter Cow Security” t-shirts could be seen across the fairgrounds. The Blue Ribbon Foundation has already sold nearly 6,000 shirts to the cow’s fans.

“You know what, in a sense,” said Robin Taylor, the Blue Ribbon Foundation Assistant Director. click image to zoomIowa Butter CowUncredited/APAccording to NPR, this photo was provided by the Iowans for Animal Liberation and shows the defaced 2013 butter cow at the Iowa State Fair in Des Moines, Iowa. “We’re going to make lemons out of lemonade and just really show how much people love their Iowa State Fair and the butter cow.”

“It just seemed like everyone rose up to serve and protect the butter cow and what the Iowa State Fair means to them,” he added.

Fans are buying up the shirts faster than the company can sell them. The fair ends on Aug. 18, but those who are still interested in buying the shirt can purchase it here.

All proceeds from the shirts go toward updating and renovating the fairgrounds.

Source: Dairy Herd Management

CWT Assists with Cheese and Butter Export Sales

cwtlogoCooperatives Working Together (CWT) has accepted 14 requests for export assistance from Bongards Creameries, Dairy Farmers of America, Land O’Lakes and Northwest Dairy Association (Darigold) to sell 1.206 million pounds (547 metric tons) of Cheddar and Monterey Jack cheese and 947,988 pounds (430 metric tons) of butter to customers in Asia, Central America, Europe, the Middle East and North Africa. The product will be delivered July through December 2013.

Year-to-date, CWT has assisted member cooperatives in selling 75.678 million pounds of cheese, 61.272 million pounds of butter, 44,092 pounds of anhydrous milk fat and 218,258 pounds of whole milk powder to 34 countries on six continents. These sales are the equivalent of 2.078 billion pounds of milk on a milkfat basis.

Assisting CWT members through the Export Assistance program positively impacts producer milk prices in the short-term by helping to maintain inventories of cheese and butter at desirable levels. In the long-term, CWT’s Export Assistance program helps member cooperatives gain and maintain market share, thus expanding the demand for U.S. dairy products and the farm milk that produces them.

CWT will pay export assistance to the bidders only when delivery of the product is verified by the submission of the required documentation.

Butter Conference to be Held

ABI ADPI Annual MeetingThe 2013 Annual Conference of the American Butter Institute & the American Dairy Products Institute will be held April 28-April 30, 2013, at the Chicago Marriott Downtown.

Separate Board of Directors meetings for ADPI and ABI, as well as assorted committee meetings, will be held during the afternoons on both Monday and Tuesday.

Additional information about the 2013 ABI/ADPI Conference, online registration and exhibitor information is available here.

Source: The American Butter Institute (ABI)

Pa. Butter Sculpture Revealed

DSC_2214-477x317A sculpture made from nearly 1,000 pounds of butter was unveiled today at the Pennsylvania Farm Show, paying tribute to Pennsylvania’s diverse agriculture industry.

The sculpture, sponsored by Mid-Atlantic Dairy Association and Pennsylvania Dairy Promotion Program, features PA Preferred®, the official brand of agriculture products grown or made in Pennsylvania.

It depicts several of the state’s top commodities including milk and dairy products, grapes and wine, Christmas trees, fruits and vegetables.

“Most milk consumed by Pennsylvanians is produced and processed within 100 miles of their grocery store,” said Harold Shaulis, Somerset County dairy producer and chair of the Pennsylvania Dairy Promotion Program. “The butter sculpture provides us an opportunity to share our mission of producing healthy, nutritious dairy foods for our friends and neighbors to enjoy.”

Crafted by Jim Victor of Conshohocken, Montgomery County, the butter sculpture creation begins in mid-December and is finished just in time for the Farm Show. Victor also creates sculptures using chocolate and cheese.

At the close of the show, the butter, donated by Land O’ Lakes in Carlisle, Cumberland County, will be given to a Juniata County dairy farm. The butter will be put through a digester and converted to about 65 kilowatt hours of electricity to help operate the farm.

Source: Mid-Atlantic Dairy Association

Butter Institute Elects Officers

Congratulations to David Riemersma of Butterball Farms, Inc. for being elected the president of the American Butter Institute. Two new officers were also seated.

Irv Holmes of Challenge Dairy Products, Inc. was elected to serve as First Vice President, and Dean Van Tuinen of Darigold, Inc. was elected Second Vice President. Each officer will serve a two-year term. The ABI board also welcomed new member High Desert Milk, which officially joined the organization at the fall meeting. In addition, the board elected Randy Robinson of High Desert Milk, Josh White of Hoogwegt, U.S. and William Schreiber of O-AT-KA Milk Products Cooperative, Inc. as new board representatives.

ABI’s board reviewed and approved their budget for 2013 and received an update on the National Butter Promotion Program’s new focus on using social media to promote usage of butter.

ABI’s next meeting will be held in conjunction with the American Dairy Products Institute April 28-30, 2013 at Chicago Marriott Downtown in Chicago, Ill.

Source: The American Butter Institute

Ohio Butter Sculpture Revealed

The 162nd annual Ohio State Fair kicked off this week with the annual butter sculpture, sponsored by Ohio Dairy Farmers. The 2012 sculpture features a giant birthday cake to celebrate Columbus’ 200th birthday!

Visitors to the butter sculpture can enter the Tweet to Win Contest! Tweet a picture with the butter cow to @OHdairyfarmers and include #buttercow to be entered to win a new Ipad!

Follow Ohio Dairy Farmers on Twitter and Facebook for more details.

Source: Ohio Dairy Farmers

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Are You Bold Enough For Butter

Are you bold enough to go with butter? “Go Bold With Butter” is a social media campaign of the American Butter Institute. Here’s how it’s doing. Note the results correlation between increased content on their blog and “fostering increased butter usage.” How about that blogging thing!

ABI’s social media campaign “Go Bold With Butter” was launched on March 19th, just before the Easter holiday. Overall the campaign is continuing to drive momentum and results so far shows that the campaign, which focuses on maintaining levels of positive consumer awareness of butter and fostering increased butter usage, is continuing to improve as content on the blog continues to build. Repeat visitors have increased, reflecting that the site is considered a good resource for recipes and information about butter.

“We are pleased with the results so far with this new emphasis on communicating the benefits of butter in home cooking recipes through social media,” said Mark Korsmeyer, President of ABI. We’re engaging more consumers with this effort and I expect it will help build the category in both the short and long term.”

Blog traffic continues to increase rapidly since the launch of the campaign, outperforming initial goals delivering over 98,000 visits in the month of June. Engagement metrics have continued to improve as content on the blog continues to build. This includes repeat visitors, and reflects that the site is considered a good resource for recipes and information about butter. The campaign’s Facebook page has 33,092 likes, which in an increase of 76% over May numbers. Facebook content has the potential to reach 11.3 million people. 95% of the Facebook page likes are in the key 25‐54 age target demographic.
(more…)

Butter Rises to the Top

As consumers continue to seek foods that are pure and simple, butter seems to be rising to the top.

In its race against margarine, butter is winning — and even outpacing olive oil of late — as consumers seek pure, simple, flavor-rich ingredients.

But butter seems to be gaining favor for people who still like to grease things up a bit. Grocery-unit sales of butter grew 2.19% in the year ending May 13, compared with a 0.21% uptick in olive oil and a 6.24% decline in margarine, spreads and butter blends, according to SymphonyIRI data, which excludes Walmart sales. Overall, butter led with $1.5 billion in sales during the period, followed by $1.4 billion for margarine/spreads and $706 million for olive oil.

Entire article on Advertising Age

Joint Annual Conference to be Held

The 2012 Annual Conference of the American Butter Institute (ABI) & the American Dairy Products Institute (ADPI) will be held April 29-May 1, 2012 at the Chicago Marriott Downtown. Conference registration and agenda can be found online.

The 2012 Conference will feature two days of speakers and programs on various industry topics. On Monday, don’t miss two panel discussions by industry economists and industry experts, both moderated by Mary Ledman of Keough Ledman & Associates. The first session will be “A look at Who’s Behind the Wheel – The Economic Drivers in the Dairy Industry for 2012,” followed by “What’s in the Future for Dairy Ingredients.” Rounding out the Monday morning session will be the Recognition Luncheon announcing the 2012 ADPI Award of Merit winner as well as the recipient of the Jim Page Memorial Scholarship.

Monday afternoon features a cross-section of experts on a panel entitled “Overseas and Beyond,” which will be moderated by Tom Suber, U.S. Dairy Export Council. Panel participants will include Clinton Anderson, Bain & Company; Andrei Mikhalevsky, CEO, California Dairies, Inc.; Dr. John Stanton, Professor Food Science, St. Joseph’s University; and Shawna Morris, Vice President of Trade Policy, National Milk Producers Federation.

Tuesday’s program will start with a morning breakfast with Dr. Rafael Jimenez-Flores, a professor at Cal Poly who will provide insight into the value of research in the dairy industry. Richard Sellers, American Feed Industry Association discussing legislative and regulatory issues impacting the feed industry. Additional topics on Tuesday will include Diane Lewis, USDA, and her update on the new EU Health Certificate Program.

Hear from Tim McIntyre, V.P. Communications of Dominos® Pizza, who in 2009 was named “Crisis Manager of the Year” for his handling of an unauthorized employee video posted on YouTube, which garnered worldwide attention.

Separate Board of Directors meetings for ADPI and ABI, as well as assorted committee meetings, will be held during the afternoons on both Monday and Tuesday.

Source: The American Butter Institute

LOL Highlights Farmers

Land O’Lakes is highlighting the commitment of their dairy farmers with videos and photos. Asking their customers: “Do you know where your butter comes from?” opens the discussion on how the cooperatives farms are an integral part of fresh sweet cream butter.

Land O’Lakes is a farmer owned cooperative that produces the pure, sweet cream that’s fresh-churned into Land O Lakes® Butter.

Source: Land O’Lakes

Go Bold! With Butter

A new website and blog, “Go Bold With Butter,” has launched. The campaign is presented by America’s Dairy Farmers® in partnership with the Wisconsin Milk Marketing Board.

“Go Bold With Butter” will serve as a virtual kitchen where consumers can interact with a team of butter enthusiasts who will tout the value and versatility of butter.

Nine dedicated bloggers were recruited to generate content for the blog, including recipes, photos and videos. Each will offer a unique perspective on the best way to create satisfying food experiences centered on butter. A Facebook page and Twitter profile have also been established to complement blog activity. The campaign will also use a Pinterest page, as that social media site is rapidly growing in popularity among users that this campaign is targeting.

“The preparation and enjoyment of food is one area of life where people’s experiences and expectations are very personal, and social media tools are perfect to help amplify those feelings,” said Mark Korsmeyer, President of ABI. “Butter marketers will greatly benefit from this new campaign, because it will create real connections among butter enthusiasts, while helping to educate a new generation about why butter is best for cooking and baking.”

The promotion of the blog and its digital companions is largely driven by online advertising. This includes targeted online and Facebook ad executions to fulfill advertising support of the Go Bold With Butter blog with a seasonal emphasis.

Irv Holmes, Chair of ABI’s Marketing Committee, said: “At a time when we’re witnessing new trends in cuisine – an emphasis on simplicity and authenticity, coupled with a curiosity about bold new flavors – we need to help connect those who have a do-it-yourself ethic with our products. Go Bold With Butter, leveraged across a variety of social media platforms, is a new type of marketing to help engage these consumers.”

Source: The American Butter Institute


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